In each project Luther works closely with individuals and companies to bring their creative ideas to life. Through the use of in depth conversations, market analysis and production design, Luther creates unique solutions that live seamlessly across multiple platforms and applications. From logos to product concepts, he uses a suite of skills to make connections and help people visualize their concepts. These capabilites include (but are not limited to):

Brand Strategy and Identity Development

- Visual Research
- Trends and landscape exploration
- Form Development
- Contextual Explorations

Messaging and Communication Design

- Translating complex ideas into digestible visuals
- Developing educational content
- Storytelling

Experiential Activations

- Moving beyond the screen
- Translated graphic systems into physical spaces
- Managing production cost and timelines