Message
CLIENT
Meghan Higney
@wearmessage
COMPLETION DATE
Summer 2023
PROJECT OPPORTUNITY
Message is a footwear brand that provides support and comfort for people with active lifestyles. The key features of the Message footwear options are premium cork footbeds, comfortable elastic uppers and contemporary colors that pair well with different clothing styles.
DESIGN CONCEPT
The inital phase of the project was silhouette sketches and early color studies. The explorations focused heavily on the balance between the cork footbed, the color upper and subtle brand placement. After the shoe prototypes were complete I worked to closely with Meghan to develop a modular booth design for the company’s launch in the footwear tradeshow circuit.
Meghan Higney
@wearmessage
COMPLETION DATE
Summer 2023
PROJECT OPPORTUNITY
Message is a footwear brand that provides support and comfort for people with active lifestyles. The key features of the Message footwear options are premium cork footbeds, comfortable elastic uppers and contemporary colors that pair well with different clothing styles.
DESIGN CONCEPT
The inital phase of the project was silhouette sketches and early color studies. The explorations focused heavily on the balance between the cork footbed, the color upper and subtle brand placement. After the shoe prototypes were complete I worked to closely with Meghan to develop a modular booth design for the company’s launch in the footwear tradeshow circuit.
APPLICATIONS
The Message silde was launched to strong reviews. Despite being designed with a focus on casual comfort, the streamlined footwear worked well in a tailored clothing context as well.
The Message silde was launched to strong reviews. Despite being designed with a focus on casual comfort, the streamlined footwear worked well in a tailored clothing context as well.
